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Company | Surf Canyon | ||
|---|---|---|---|---|
| http://www.SurfCanyon.com | ||||
| Founded: | 04/18/2006 | |||
| City: | Oakland, California | |||
| Country: | United States | |||
| CEO: | Mark Cramer | |||
| Founders: | Mark Cramer | |||
| Category: | Search | Funding: | Angel | |
| Tags: | real-time, personalization, search, re-ranking | Employees: | 2-5 | |
What does Surf Canyon do?
Surf Canyon develops real-time search personalization. By transforming static lists of links into dynamic search pages that automatically re-rank results “on the fly,” users are able to more quickly and easily find pertinent information buried among the irrelevant results, significantly accelerating the search process.
How are they different?
For the past 30+ years, the ranking of search result pages has been static. Users have been able to filter, reformulate or dig, but Surf Canyon’s innovation is to create a “layer” on top of search that makes the results dynamic, moving up and down as the search progresses. Based on implicit real-time signals from the user, the technology automatically and immediately promotes relevant results while simultaneously suppressing those that are irrelevant.
Why could Surf Canyon be BIG?
Search is huge. Technologies that improve the experience, enhance revenues or both have an opportunity to impact a tremendous number of people.
How they plan to make money:
We generate revenue through our sponsored links located on www.SurfCanyon.com.
Our thoughts:
Tough space but if you can do it, it could be a potential gold mine. Funny, I’m sure someone said the same thing to Google Re: Yahoo back in the day.
Please visit their website to learn more: http://www.SurfCanyon.com
