DiscoveringStartups -Tech Startup Reviews

Addoway is a free social marketplace that helps you buy and sell with your friends and the people they know.

We increase trust between online shoppers and Internet retailers by allowing shoppers to view mutual relationships shared with the retailer via Facebook, as well as additional social and professional data that helps shoppers feel more comfortable making a purchase before the transaction takes place.

Below are a few things that make Addoway a much different shopping experience than other online marketplaces -

Really low prices: Generally speaking, because Addoway does not charge any listing or final sale fees to our sellers, buyers find really great deals on Addoway.

Shop from your friends and the people they know: Addoway is the first independent online marketplace to automatically show mutual relationships between buyers and sellers via Facebook, increasing the likelihood that buyers have a safe, secure and fun shopping experience.

Know more about who you are buying from: Beyond displaying mutual relationships between buyers and sellers, Addoway also allows sellers to share more information about themselves than the average online retailer. Addoway sellers get an interactive profile with their picture, a video, blogs and links to social networks and online stores. This includes things like Facebook, Twitter and Linkedin profiles, personal websites and links to their reputation on sites like eBay and Amazon.

We believe we are at the forefront of the next big trend in online shopping, commonly referred to as “social commerce”. We are committed to delivering the most social e-commerce platform on the web and will continue to innovate around that concept. As more and more people begin to search for ways to leverage social media to generate sales, we believe Addoway will be well positioned to capitalize on this growing trend.

Later this Spring Addoway will be launching premium upgrade features for a low monthly subscription fee and will be exploring additional revenue opportunities in the future based on user feedback and demand.

No thoughts at the moment. Very interesting!

Please visit their website to learn more: http://www.addoway.com