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Company |
Kitchen Monki |
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http://www.kitchenmonki.com
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Founded: |
2009 |
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City: |
Seattle, Washington |
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Country: |
United States |
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CEO: |
Sam Kinney |
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Founders: |
Sam Kinney, Emily Sobie |
Category: |
Web Apps/Tools/Widgets |
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Funding: |
Bootstrapping |
Tags: |
recipe organizer, online recipes, automatic shopping list, shopping list generator, mobile shopping list, recipe sharing, social recipe sharing, social recipes |
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Employees: |
2-5 |
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What does Kitchen Monki do?
Kitchen Monki is like iTunes for your recipe book. It organizes all your recipes online for quick sorting or searching – and it can even have an aisle-by-aisle shopping list automatically delivered to your mobile device for convenient shopping. Because members use Kitchen Monki to share recipes, it’s a great way to build out your repertoire too.
How are they different?
The most valuable content items on Kitchen Monki are your own recipes. No other recipe sites credibly offer users a palce to manage their OWN recipes alongside those they find. As a result, Kitchen Monki users have a deep, daily engagement with the site. Many of the existing recipe warehouse sites have a “Google” or “drive-by” relationship where users land on a recipe, print it, and disappear.
Why could Kitchen Monki be BIG?
Kitchen Monki is architected to become a cook’s operating system and thereby capture a high share of cooking site visits. Most other recipe sites are architected to deliver ads to users who are just passing through on a search. Also, no other sites have introduced the caliber of shopping tools – or embraced the social network revolution quite like Kitchen Monki.
How they plan to make money:
Because Kitchen Monki is predicated upon frequent and intense user engagement, the site offers a social marketing alternative to simple pay-per-click advertising which works best in search-driven environments. Kitchen Monki has had exploratory discussions with brands, publishers and retailers about building some unique social marketing partnerships that could be financially beneficial to its business. However, at the present time, Kitchen Monki is intently focused on providing an exceptional experience for its users and building a loyal following.
Our thoughts:
No thoughts at the moment. Very interesting!
Please visit their website to learn more: http://www.kitchenmonki.com
im? like not even paying attention at all.