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Company | GrokMusic, LLC | ||
|---|---|---|---|---|
| http://www.grokmusic.com | ||||
| Founded: | July 2008 | |||
| City: | Darien, Connecticut | |||
| Country: | United States | |||
| CEO: | Tom Sharrard, CEO , Robert Kernen, President | |||
| Founders: | Tom Sharrard, Robert Kernen, Russ Gibb, Richard Kughn | |||
| Category: | Media (Photo/Video/Music) | Funding: | Angel | |
| Tags: | music, discovery | Employees: | 2-5 | |
What does GrokMusic, LLC do?
How are they different?
The technology builds relationships around each artist built on millions of data points linking virtually any music artist.
The process is driven by data created from aggregated user input, rather than a set of musical characteristics (like Pandora), or limited to the tastes of just your “friends” (iLike). In some ways this was counterintuitive in that instead of trying to perfectly match artists, the program was designed to take you further out into artists that the entire universe of users liked.
The output of this artificial intelligence is represented in the GrokMusic® Map, where users enter one artist and a graphical relationship map is created with the selected artist
in the center and related artists around it. The technology has been continually refined over the years as hundreds of thousands of users and millions of data points have now been entered into the system.
Why could GrokMusic, LLC be BIG?
GrokMusic’s maps — a unique visualization — gives users a way to explore in a non-linear way, allowing them to sample large amounts of new music quickly.
How they plan to make money:
Our thoughts:
