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Company | CostRefuge, LLC. | ||
|---|---|---|---|---|
| http://www.costrefuge.com | ||||
| Founded: | Dec. 2009 | |||
| City: | New York, New York | |||
| Country: | United States | |||
| CEO: | Blair MacGregor | |||
| Founders: | Blair MacGregor | |||
| Category: | Digital Content (Blogs, Websites) | Funding: | Bootstrapping | |
| Tags: | money & culture, personal finance, consumers, consumer web | Employees: | 1 | |
What does CostRefuge, LLC. do?
CostRefuge is an editorial aggregator and curator of personal finance related news & information structured like Newser, TechMeme, Real Clear Markets & other news aggregators. Stories are manually curated to cover not just standard personal finance stories, but a wide spectrum of topics affecting your money & consumer culture at large, including economic/consumer issues, real estate, tech, travel & more from both mainstream sources & the blogosphere. Think of it as the money section of your local newspaper, produced for the web on one, digestible, easy-to-read, page.
How are they different?
With the sheer abundance of financial content today, there’s been no effort until now to curate the best pieces from the mainstream news and the blogosphere from the redundant. And while there are a number of sites out there that cater to professional investors & day traders, none of these appeal to the average consumer & investor; what stories affect their money and financial well-being in today’s economy.
CostRefuge also differs from other aggregators doing similar things in the space by ensuring that the majority of content is compiled manually as opposed to simply an automated list generated by either RSS or an algorithmic model.
Why could CostRefuge, LLC. be BIG?
The interest in personal finance & money related topics only continues to grow, especially in light of the global recession where consumers are looking to stretch their dollar further than ever before. We see the site becoming the source for this type of content, particularly amongst Gen Y’ers who are web savvy and don’t particular gravitate to the more traditional media outlets for this kind of information.
Once the site is out of beta, the plan is to segue into more of a hybrid model of aggregation and original content to look more along the lines of The Huffington Post & other major web-based publishers.
How they plan to make money:
Mostly via advertising, however we plan to explore premium content & other monetization options as well once we move out of beta and begin rolling out desired features to make content more accessible and to encourage community building.
Our thoughts:
No thoughts at the moment. Very interesting!
Please visit their website to learn more: http://www.costrefuge.com
