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Company | Confident Technologies, Inc. | ||
|---|---|---|---|---|
| http://www.ConfidentTechnologies.com | ||||
| Founded: | January 2010 | |||
| City: | Solana Beach, California | |||
| Country: | United States | |||
| CEO: | Curtis H. Staker | |||
| Founders: | Curtis Staker, Bill Goldbach and Roman Yudkin | |||
| Category: | Web Apps/Tools/Widgets | Funding: | Angel | |
| Tags: | Website security, CAPTCHA, Authentication, Verification, Web Apps, Web Services | Employees: | 6-15 | |
What does Confident Technologies, Inc. do?
Confident Technologies, Inc. provides intuitive and secure, image-based authentication and verification solutions that increase security on consumer-facing websites and applications while greatly improving the user experience online.
How image-based authentication works: The first time a user registers with a website they select categories of common things, such as dogs, flowers and cars. Every time they log in after that, they are presented with a grid of randomly generated pictures, each with a letter overlaid on the picture. They simply identify the pictures that fit their chosen categories and enter the corresponding letter as the one-time access code.
Confident Technologies also provides an image-based verification test to stop computer bots from posting spam and malicious content on websites. Our solution is an alternative to those warped and distorted words that users are forced to decipher to prove that they are human. Rather than presenting a hard-to-read word, we present a randomly-generated grid of pictures and instruct the user to click on specific pictures – such as, “Click on the cat, the clock and the boat, in that order.”
How image-based authentication works: The first time a user registers with a website they select categories of common things, such as dogs, flowers and cars. Every time they log in after that, they are presented with a grid of randomly generated pictures, each with a letter overlaid on the picture. They simply identify the pictures that fit their chosen categories and enter the corresponding letter as the one-time access code.
Confident Technologies also provides an image-based verification test to stop computer bots from posting spam and malicious content on websites. Our solution is an alternative to those warped and distorted words that users are forced to decipher to prove that they are human. Rather than presenting a hard-to-read word, we present a randomly-generated grid of pictures and instruct the user to click on specific pictures – such as, “Click on the cat, the clock and the boat, in that order.”
How are they different?
Confident Technologies is the only company to offer image-based authentication and verification solutions. Our technology enables the secure use of the Internet for commercial and financial transactions, social interactions and other purposes in a way that is easy and intuitive for the user. Traditionally, websites have been forced to sacrifice ease-of-use for security. Confident Technologies bridges the gap between usability and security by providing security solutions that leverage humans’ ability to easily recognize objects, rather than forcing people to remember arbitrary strings of letters and numbers or decipher distorted and warped text.
Why could Confident Technologies, Inc. be BIG?
Using images for authentication and verification online is both easier on the user and more secure than using alphanumeric passwords (which people tend to forget or they choose weak passwords). Image-based authentication and verification solutions have the potential to cause a major shift in website security because they are both more secure than current methods and also easier on legitimate users.
Confident Technologies solutions also have the potential to create an entirely new online advertising channel. There are approximately 400 million CAPTCHA verification tests solved on the Web every day and approximately 3 billion website logins per day. Websites using Confident Technologies’ solutions could choose to display sponsored pictures of their own products or services within the image grid during the login process or the CAPTCHA verification test. Because users are presented with the image grid upon login or verification, they are guaranteed to see the advertising image.
Confident Technologies solutions also have the potential to create an entirely new online advertising channel. There are approximately 400 million CAPTCHA verification tests solved on the Web every day and approximately 3 billion website logins per day. Websites using Confident Technologies’ solutions could choose to display sponsored pictures of their own products or services within the image grid during the login process or the CAPTCHA verification test. Because users are presented with the image grid upon login or verification, they are guaranteed to see the advertising image.
How they plan to make money:
Confident Technologies’ security solutions are subscription based. Additional revenue could be earned in the future through the opportunity for an advertising platform.
Our thoughts:
No thoughts at the moment. Very interesting!
Please visit their website to learn more: http://www.ConfidentTechnologies.com
Great idea. Also, fantastic for those who struggle to see small letters etc…the image/picture is so much easier and less frustrating. A user would be much more likely to conitinue on the application process/sign in if it is easier to do.