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Company | Branderfield | ||
|---|---|---|---|---|
| http://www.branderfield.com | ||||
| Founded: | Nov 1, 2009 | |||
| City: | Branson, Missouri | |||
| Country: | United States | |||
| CEO: | Jay Holden | |||
| Founders: | Jeff Mason, Jessica Weaver, Jay Holden | |||
| Category: | Marketing/Advertising | Funding: | Self-Funded | |
| Tags: | Brand Shepherding | Employees: | 2-5 | |
What does Branderfield do?
Branderfield provides Brand Shepherding through a thorough understanding and commitment to a brand. Branderfield performs daily marketing tasks, to include graphic design, print procurement, social media content and monitoring, research, point of purchase materials, and web related graphics. Brand Shepherding provides a powerful environment for brand strategy, brand identity and marketing plan development projects that need world-class execution.
How are they different?
The difference between traditional marketing or graphic design firms and a Brand Shepherding company like Branderfield is the total focus on orchestrating daily marketing tasks to meet established strategic goals for the brand. Branderfield takes the time to understand your brand strategy, the marketing plan, and the people involved. With that information Branderfield carries out the plan with an eye for keeping things on track and focused for maximum return and brand impact. We get daily marketing tasks done without the high-price of the the mega firms and without the drama of the small boutique.
Why could Branderfield be BIG?
Branderfield will pioneer the focused market category “Brand Shepherding”. Educating companies to the value of working with a firm dedicated to this specific marketing task. In the economic downturn many companies have re-sized their marketing departments. Demand for that labor is clearly on the rise and companies will hesitate before taking on that overhead again. Many brands today are being launched professionally and are expected to take their place on the asset sheet. Shepherding these brands over time is critical to successful IPO’s, acquisitions, mergers and other long term growth strategies.
How they plan to make money:
Provide tremendous value to companies needing to control costs, manage peak demands, and build brand equity. Branderfield has scaled easily by tapping new and innovative web technologies such as cloud computing and collaboration tools to bring together a network of marketing professionals from across the United States. Clients quickly see the value in this tight relationship and engage in long-term Brand Shepherding contracts.
Our thoughts:
No thoughts at the moment. Very interesting!
Please visit their website to learn more: http://www.branderfield.com
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